A few months back we announced there would be some changes to the #TrailsRoc leadership team and the general direction of the organization. It took us some time to make sure we got it right, but we are finally ready to let you know what this looks like.
WHO IS STAYING?
Eric and Sheila: This is the surprise here after our earlier announcement that they would be stepping down – Eric and Sheila have decided to stay on in their capacity and are excited to see many of you out in the woods with our group runs, races, and trail work days. They will continue to lead group runs, Co-Direct our races, and introduce new folks to the joys of dirt.
Jeff McBeth: Mr. Code himself is sticking around to offer up the support of our app and all things that go beep-boop in the night. Jeff is instrumental in our web design, scoring of the TROY series, helping out at every single event and supporting runners in the best possible ways. We are excited to spend more time in the woods with Jeff!
Michael Valone: Back for another trip around the sun with us supporting all of the runners he has come to love over the years. Valone will manage our merchandise which will include a newly launched store front as well as day of sales of some of our classic orange shirts. You can purchase our classic #TrailsRoc orange shirts directly from him at any event his is selling, and other gear will be purchased from our new store front!
WHO IS LEAVING?
Laura Howard: Our Special Events Coordinator. Laura was responsible for raising the funds that got us our amazing trailer, organized TROY, and managed our sponsored runners. Laura will remain involved in so many other events in the area so she will never stray far from us and we are sure we will see her at some group runs and races in the future! Thank you Laura for all you have done for us.
Amy Lopata: Our Trail Learning Crew coordinator. Amy has been responsible for showing so many new runners the joys of trail running every Sunday. It has been so great to have her with us. She will be missed, but we have a feeling you will see her volunteering at road crossings, rocking aid stations, mixing up some soups at WTF, and out enjoying time out on the trails. Thank you Amy, your energy will be missed!
Dave Storie: Our Trail Steward Coordinator. Dave is responsible for miles of new trails and so many bridges and walkways, making otherwise non-passable locations into beautiful, sustainable systems. Dave has led projects in Powder Mill, Ellison, Black Creek, Durand, Letchworth, and more. If you run trails locally, chances are Dave was part of the building or maintaining of that trail. Dave is leaving a legacy that will span generations, thank you Dave for all you have done, we know we can count on you to join us in the future for projects.
INVITATION: We would like all of you to join us at our Winter Trail Festival in Powder Mills Park as we thank Laura, Amy, and Dave for all they do before the start of our 15 mile race. The community is better for having them in it and we would love to give a large thank you from a sold out race for them. Join us December 7th – Sign up here
WHAT IS NEW OR STAYING?
Advocacy – We will begin to focus a lot of our efforts into educating trail runners about proper and sustainable use while advocating for public lands to always remain public. This will mean working with land managers to only allow sustainable races and hopefully move all race organizations towards a model that includes volunteer trail maintenance on the systems they run on.
Races – We will continue to offer the Webster Trail Classic in the fall and the Winter Trail Festival in December. These events will be the cornerstone of our fundraising. We believe joining us for these is one of the best ways to help build and maintain trails in the area. The Trailfecta Series will go away at the end of this year as we will only have 2 races next year.
Trail Work Coordination – We will continue to build new trails, maintain existing ones, and develop plans to ensure that trails are sustainable and usable in all seasons. We, as always need and appreciate your volunteer service on these projects. We will grow our partnership with organizations already committed to these events and hopefully can begin to develop more trail runners in to trail builders as we go.
Speaking of Trail Work– – – Katie Gailey has signed on to be one of our new Trail Steward Coordinators. Katie has been at a number of our work days over the years and spent time in South America with the organization Conservation Volunteers International learning how to build sustainable, quality trails in Chile, specifically in Patagonia. We are excited to have Katie join us and can’t wait to see what plans our new stewards come up with!
– – Todd Beverly – a staple at our trail work events and a Golden Axe award winner has also joined our team. Todd brings some serious skills as a wood worker – bridge builder – and trail maintainer to the board and we cannot wait to see the new projects he thinks up for us!
Tuesday Trail Workout – A group run open to all levels of runners. We are either doing speed work or hill repeats. These will stick around and anyone is welcome to learn how to run fast with us
Wednesday Morning Club– An early morning east side of the town group run. Get those miles in and be refreshed before heading off to work!
Trail Runner Of the Year series – TROY will be back and scored again. Look soon for an announcement on what races are part of the series.
The App – People love it, we love it, it will still help you find trails, learn trails, and stay safe on trails!
Merchandise– We will be moving almost everything online https://shop.spreadshirt.com/trailsroc/all and items will ship directly to your house. This will include hoodies, tech shirts, tanks, many color options, and even race shirts if you want them. Our classic orange t-shirts and sleeveless shirt will be sold on site during our races. We will only take credit for these items so come prepared!
Aid Stations: You will still see us at Cayuga Trails 50, Twisted Branch, and more as we volunteer our best people to make sure you finish that goal race you trained so hard for!
WHAT IS GOING AWAY
0SPF – But don’t you worry, the race will live on. Robin Hood Racing and the Rochester Running Company are going to take the mantle and run with it. This event has been around a long time and we wanted to ensure it continues. Look for information very soon from RRC regarding events that we have abandoned.
Ready Set Glow – It was already moonlighted (see what we did there)….. but Rochester Running Company has plans to bring it back. Pay attention for those details soon.
Our Ambassador program – We have helped 20 runners compete at races out of their comfort zones over the years. From Prem running all the way across Haiti to Scott winning the War Hammer 100. We will leave the adventure recaps on our website, but will be focusing that cash and energy into our local trails and races around here. Thanks to all of our ambassadors for all you did to highlight our organization.
Some group runs – Since our start, this community has spawned group runs that cover every single day of the week for every single pace of runner around. We are all about this community and want to see you all engaging in those other runs and bringing that energy to support our local stores and groups.
So there you have it – Some changes, but we will still be the same trail focused organization that we have been for almost a decade now. As we head into our 9th year this gives us a bit more sustainable approach while still allowing us to have a large focus on the trail community around us. Thanks for being along for the ride, we can’t wait to see where it goes next!